The Boton Club

Barbara Bix

Posted July 3rd, 2007 by Barbara Bix

Basic Info

Prefix:

Ms.

First Name:

Barbara

Last Name:

Bix

Lawyer/Non-lawyer:

Non-lawyer

Position/Title:

Market Development Consultant

Firm/Company/Organization Name:

BB Marketing Plus

Tagline:

Do you have a marketing strategy for systematically cultivating referrals? We help professional service firms develop and execute the programs they require to stay top of mind http://www.bbmarketingplus.com

Contact Info

Email:

barbara@bbmarketingplus.com

Website:

www.bbmarketingplus.com

Professional Details

Practice Type:

Occupation:

Consulting

Type of Company:

Solo

Firm or Organization Description:

Founded in 1994 as an independent marketing consulting firm, BB Marketing Plus has helped more than 75 firms accelerate their growth. Clients include high-tech, health care, and professional services firms ranging in size from Fortune 500 companies to start-ups. Whether you require marketing leadership, a flexible resource that can jumpstart your marketing programs, or just a fresh perspective on a market study, BB Marketing Plus gives your company the competitive edge. Working as a member of your team in the arrangement of your choice from a few hours per week to a couple of days each month, we help maximize the return on your marketing dollars.

Practice Areas:

Experience in Primary Practice Area(s):

10-20 years

Industries:

Professional Services
health care
high technology

Specific Expertise:

Ms. Bix graduated The Wharton School with an MBA in Management Information and Control. She earned her Bachelors of Arts in Cognitive Psychology from the University of Pennsylvania. She has also completed post-graduate courses at Northeastern's State-of-the-Art Engineering program and the Harvard School of Public Health. Ms. Bix has been quoted in the Wall Street Journal and speaks and writes articles on effective marketing strategies. Her articles have appeared in the Massachusetts Lawyers Weekly, The Boston Business Journal, Mass High Tech, Effective Clinical Practices, Health Care Review, and Women's Business.

Admitted to Practice in:

Law School:

Other

Associations:

Business Lawyers Network
Massachusetts Technology
Leadership Council Advisory Board
Medical Development Group Advisory Board
The Boton Club

Languages:

Networking

What kinds of people do you know?:

Professionals serving professional services, high tech, and health care businesses.

What kinds of people would you like to meet?:

Others that work with small businesses or in marketing.